My name is Esther, and I live in Luweero, Uganda. I have always been passionate about business, especially in the hospitality industry. A few years ago, I decided to invest in my dream hotel. I poured over 50 million shillings into renovating the building, buying new furniture, and hiring staff. I was confident that this hotel would become a success and bring stability to my family’s finances.
At first, things went well. We had a few guests, and word was slowly spreading. But after a few months, I started noticing worrying signs. Bookings were dropping, staff morale was low, and expenses were piling up. Despite all my hard work and investment, the business was collapsing. I could not understand why. I tried advertising, lowering prices, and even giving discounts, but nothing seemed to work. My savings were disappearing, and the hotel was on the verge of total failure.






